Attention

Nourishment is what the soul seeks
A moment of attention to grasp the music
A moment of concentration to sink into the holy name
A moment that unknowingly becomes minutes
Minutes if not hours of being engulfed
Love? Peace? Contentment?
Pale in comparison to - bliss
Bliss of Hari-nama

So dear mind! Why?
Why the mindless clapping with a vacant expression?
Why the trek through mountains of thought?
Allow that music to float across your ears
Once the boat of music enters the shores of your ears
The passenger - the holy name enters the mind
Enters the intelligence
Enters my whole being

All it takes is a moment of attention
Dear dear Gaura, bless my mind
Steady attention is all I ask....

"So this concentration of mind is very difficult in this age because mind is so agitated. Therefore force them to hear Hare Kṛṣṇa. Even they have no mind to hear, you chant loudly Hare Kṛṣṇa. They will hear. Their mind will be dragged. It is so nice thing. He hasn't got to (chuckling) concentrate. I'll force him. You see? So as soon as he hears "Kṛṣṇa," oh, he advances immediately one step." - Lecture on BG 3.18-30 -- Los Angeles, December 30, 1968